Utilize Social Media for Better Branding & Recruiting Strategies

Wednesday, December 11

2:45 pm – 3:45 pm

The Future is Now

David Berthiaume
Recruiting Director, City of Saint Paul

Is your organization leveraging social media to the fullest to help promote your brand and work as a recruiting tool? There are many easy to use and free solutions available to achieve a strong social presence. Come learn about how you can become a social media all-star.

We will spend time looking at how to post valuable content that will make your organization stand out through simple content creation utilizing already created items such as news letters, job postings, blog posts and much more. Learn how to “create content once and share everywhere.”

Learning Objectives: 

  1. Create and share postings across numerous social media platforms, utilizing tools that we already have and cost no additional expense.
  2. Grow a bigger audience/followership online.
  3. Connect with more potential applicants.

About GTS Educational Events

If you are a nonprofit or public sector group looking to create a conference, workshop or educational event with impact, look to GTS. We believe educational events are successful when participants learn and grow and then return to their organizations and communities to make them stronger. We look forward to continuing our work with the broad spectrum of organizations striving to make a difference for the people and communities they serve.

Steering Committee

Alex Hepp, City of Hopkins
Bill Bleckwehl, Cisco
Dave Andrews, DEED
Jay Wyant, Minnesota IT Services
Jim Hall, Ramsey County
Matt Bailey, IBM
Melissa Reeder, League of Minnesota Cities
Nathan Beran, City of New Ulm
Sue Wallace, IT Futures Foundation
Lisa Meredith, Minnesota Counties Computer Cooperative
Justin Kaufman, Minnesota IT Services
Renee Heinbuch, Washington County/MNCITLA
Jerine Rosato, Ramsey County
David Berthiaume, Minnesota IT Services
Cory Tramm, Sourcewell Tech 

Content Committee

Tomas Alvarez, Federal Reserve
Tom Ammons, MN.IT – Central
Dave Andrews, MN State Services for the Blind
Susan Bousquet, MN.IT – DOT
Robert Granvin, Metro State
Alex Hepp, City of Hopkins
Shawntan Howell, Ramsey County
Jenny Johnson, Metropolitan Council
Millicent Kasal, MN.IT – Central
Ping Li, MN.IT – MMB
Chibuzor Nnaji, MN.IT – DHS
Mehrdad Shabestari, MN.IT – Central